  Dirty New Age for men |
  Powder by Diesel for women |
The denim spring summer 2011 campaign was an advertising campaign for denim jeans for men and women by Diesel in spring and summer 2011.
Campaign[]
Dirty jobs
Texas Olsson in Diesel jeans getting dirty with paint
In parallel to their Diesel Island spring summer 2011 campaign, Diesel issued a special campaign for their denim jeans.
The slogans of the campaign were "Dirty New Age" for men and "Powder by Diesel" for women.
The "Dirty New Age" campaign presented men in "dirty jobs" in which they (and their jeans) got covered with grease, mud, dust, flour, paint, or sweat.
People[]
| Photographers | Txema Yeste Cristian Di Stefano |
| Fashion Editor/Stylist | Francesco Sourigues |
| Makeup Artist | Victor Alvarez |
| Models |
|
Gallery[]
David Hundertmark
Bike courier: Narrot 8MZ
Cocktail mixologist: Thanaz 74K
Male model: Tepphar 8Y0
Male model: Viker R-Box 8MY
Texas Olsson
Casting director: Poiak 8X1
Fashion photographer Safado 74F
Pastry chief: Shioner 8PN
Action painter
Architect
Larkee 8Y3
female models
Cherick 8Y4
LOWKY 8Y5
Halais 8W5
Tintsie 66Y
Nevy 8PT
Zivy 8NM
Hushy I9J
Matic 8MZ
Cherock 8NM
Livier 65Z
External links[]
- Diesel Jeans S/S 11 at models.com
- Diesel Denim Campaign SS11 at www.denimblog.com, January 23, 2011
- Diesel Dirty New Age Denim at www.denimblog.com, February 3, 2011
- Dirty Jobs According to Diesel Denim at www.ohlalamag.com, February 4, 2011
- Diesel Dirty Jobs – Diesel Denim Spring / Summer 2011 Ad Campaign at nyc-fashion.com, February 5, 2011
- Get Into The Powder Of Diesel at blog.denimtherapy.com, February 10, 2011
- The Filth & The Glory Of Diesel’s Dirty New Age at blog.denimtherapy.com, February 11, 2011
- DIESEL S/S 2011 DENIM at mensmodelstalk.blog8.fc2.com, February 15, 2011
- DIESEL SPRING/SUMMER 2011 at selvedgeforum.com, February 27, 2011
- Dirty Jeans You Don't Have to Get Dirty in at www.esquire.com, March 1, 2011
- Samuel Trotman: The Powder of Diesel at www.wgsn.com, June 10, 2011
- Sandeep Agarwal: The Powder Of Diesel : Cool Summer Color Denim Collection at www.denimsandjeans.com, June 15, 2011
| Diesel Advertising 2011 |
|---|
| Diesel Island spring/summer - Denim spring/summer - Diesel Island fall/winter - Denim fall/winter |