Title image of the denim spring summer 2008 campaign
The denim spring summer 2008 campaign was an advertising campaign for denim jeans for men and women by Diesel in spring and summer 2008.
Campaign[]
images of the campaign with warning boxes
In parallel to their Live Fast spring summer 2008 campaign, Diesel issued a special campaign for their denim jeans.
The main slogan of the campaign is: "Because we care". Similar to the imprints on cigarette boxes which shall remind the smokers of the deadly risks they incurrs, each image has printed at its bottom a black-framed text box with a warning and an ironic advice. The title image shows a skull with a mohawk hairstyle, resembling Diesel's Only the Brave logo, and the slogan of the campaign.
People[]
| Photographer | Unknown |
| Models |
and others |
Gallery[]
Videos[]
External links[]
- Diesel Denim SS08: Texas Olsson + more at www.designscene.net, January 31, 2008
- Diesel’s Spring and Summer ’08 Denim at www.denimblog.com, March 14, 2008
- Diesel Denim SS 08 at www.qafcn.com
| Diesel Advertising 2008 |
|---|
| Live Fast spring/summer - Denim spring/summer - Dark Ads fall/winter |