Diesel is a brand for clothes and a trademark owned by Diesel S.p.A., a clothing company from Italy. The brand is best known for denim jeans, but is also used for jackets, shirts, other garments and accessories.
Products[]
→ see also Category:products
Products by Diesel mainly include clothing and accessories for men and women. Some of these products are also available in the kid's collection for boys and girls.
In 1994, Diesel introduced a streetwear collection for adolescents called 55DSL which was integrated into the main collection in 2015. Since 2007, Diesel also offers a special upscale collection under the sub-brand Diesel Black Gold. A new fabric type invented by Diesel is the JoggJeans fabric introduced in 2011.
In addition to clothing and accessories, Diesel also has the product lines:
- Living: Equipment for apartments and houses
- Lifestyle: Products for expressing one's personal livestyle, among others helmets, headphones and bicycles
Advertising[]
→ see also Category:Advertising and Category:Models
In addition to the conventional advertising using printed ads as well as TV & cinema commercials, Diesel is also very present on the internet and in social media. At the online store, visitors can suscribe for a newsletter sent by email.
Twice a year, a special advertising campaign is startet for the new spring/summer or fall/winter collection, sometimes preceded by a pre-spring or a pre-fall campaign.
Fashion shows[]
→ see also Category:Fashion shows
The new collections of each season (spring/summer or fall/winter of each year) are also presented at fashion shows.
Logos[]
External links[]
- Official website of Diesel with online store
- Facebook site of Diesel
- Instagram site of Diesel
- Youtube channel of Diesel
- Pinterest channel of Diesel
- Twitter channel of Diesel